Some of our favourite examples of creative direct mail programs....
Measurability, effectiveness, experience, results. That's why....
Let your customers know you are there for them and looking forward to serving their needs again.....
Moving is linked to life milestones that are triggers for major spending. Direct mail lets you talk to them at just the right time....
Measure in-store mobile phone traffic before and after you mail to determine the impact of your campaign....
Mobile phone data reveals where consumers spend their time and makes it possible to target them with direct mail at home....
Response rate of 2.26%, ROI of over 500%. Worth celebrating!...
What happens when you stop using direct mail? Nordstrom found out....
Wish your direct mail efforts were working a little stronger for you? Here are 5 things you might need to improve....
Jon Affatato, Director of Global Operations, speaks about the power and relevance of direct mail....